SCL Worldwide /Malaysia
Working at the forefront of behavioural change communication for over 25 years, SCL has evolved into a multi-disciplined group of behavioural research and communications agencies.

SCL Group is the global leader in data-driven communications. We tailor our services to individual client needs, from advanced data analytics to on-the-ground audience engagement and contact strategies.



We know the most successful campaigns are supported by detailed research that reveals key information about consumers, clients or voters, the things they care about and what drives their behaviour.


We combine technology with cutting-edge scientific research to produce insight by analysing data from a range of sources so we can discover and understand crucial information flows and connections.


We don't guess, we analyse and let the data drive how we craft our strategies to drive behavioral change. We will devise a clear robust strategy that engages your audience in the right place and in the right way.


We offer advanced data analysis, monitoring and management using world-leading technologies for maximum reliability and efficiency. We can implement scalable data infrastructures to streamline your communications and outreach.


We are internationally recognised for our ability to deliver a strategic communications campaign from initial inception through research to the end goals desired by our clients.


Our experienced staff know the pressures of a campaign and have the resolve to get results. We can ensure the smooth running of campaigns by anticipating problems and preparing solutions.

See how we can help you: Get in touch.

Contact SCL Malaysia

SCL Malaysia

16, Jalan Kenyalang 11/4G

47810 Kota Damansara

Selangor Darul Ehsan

Key staff
Staff-Azrin Zizal

Azrin Zizal

Head of SCL Malaysia

Mr. Zizal is a lawyer by training and professional qualifications and a strategic communication specialist with more than 11 years in the fields of political communications, corporate branding, personality development, media relations at international level. He is currently involved at high level Strategic Communication initiatives for a Southeast Asia country, while managing Public Relations and High Net Worth Private Placement Investors at Labuan Offshore on assignment basis.

Mr. Zizal holds a double degree in Law and spends his spare time on Archaeology, teaching and socio-political analysis. In 1990, he was awarded the Malaysian King Scout Award and won the 1999 Asia Pacific IT & T Awards for best content development for a home grown educational software. When time permits, he travels to shoot culture, people and beautiful colours of life.